West Bromwich Albion are delighted to announce the extension of its long-standing partnership with Pukka Pies, who will continue as the club’s Official Pie Partner for the 2026/27 season.
Having worked together for more than a decade, Pukka Pies has become a much-loved part of the matchday experience at The Hawthorns, serving supporters with its iconic range of pies and pastries.
As the UK's number one pie brand, Albion are proud to continue the established partnership into the 2026/27 campaign, ensuring fans can continue to enjoy a matchday favourite for another season.
Cameron Gilchrist, Sector Manager Sport & Stadia at Pukka Pies, said: "We're proud to continue our long-standing partnership with West Bromwich Albion, helping to enhance the matchday experience for supporters while supporting the incredible work of the Albion Foundation. Through initiatives such as Pukka Nights, we're committed to making a positive difference in the community and look forward to building on our successful relationship with the club."
Sam Jeffery, Chief Business Officer at West Bromwich Albion, said: "Pukka Pies has been a valued partner of the club for more than a decade, and we’re delighted to be continuing that relationship. Their products have become a familiar part of the matchday experience at The Hawthorns, while their wider commitment to our supporters and local community makes them a fantastic partner for the club. We look forward to building on our relationship and working together throughout the 2026/27 season."
