Two sides sat inside the top six of the Sky Bet Championship go head-to-head at St Mary's Stadium on Saturday afternoon as Russell Martin's Southampton welcome Carlos Corberán's Albion (ko 3pm).
The Baggies head down to the south coast in impressive form having won three matches on the bounce against QPR, Coventry City and Hull City, while also losing just one of their last 10.
Hosts Southampton were relegated from the Premier League last term and will be keen to make an immediate return to the top flight. They've earned 27 points from their first 15 matches and are unbeaten in seven, winning five and drawing two.
This weekend's clash will be the first between the two clubs since April 2021 - an encounter which ended 3-0 to West Bromwich Albion at The Hawthorns.
Follow the fixture live
Supporters can listen to live audio commentary of Albion's showdown with Southampton.
Gez Mulholland and former Baggie Andy Johnson will provide live commentary from St Mary's, with coverage starting at 2.50pm.
Details for video streaming on WBA TV will be available here from Thursday afternoon onwards.
Supporters are kindly asked to direct any questions or complaints about WBA TV or WBA Radio to email@example.com.
Regular updates will also be posted across the club's social media channels throughout the day.
Southampton's target this season will be to win promotion back to the Premier League at the first time of asking having finished bottom of the top tier last term.
The Saints, who are competing in the Championship after spending the previous 11 campaigns in England's elite division, have certainly been involved in several entertaining matches, with a total of 50 goals being scored in their first 15 fixtures.
They head into Saturday's clash with the Baggies in really good form, winning five and drawing two of the last seven. Their last defeat was way back on September 23, a 2-1 reverse against Middlesbrough at the Riverside Stadium.
Southampton have bagged recent victories over Birmingham City at home and Millwall on their travels, results which mean they have the chance to secure a third straight victory for the first time in 2023/24.
Former Scotland international defender and Swansea City manager Russell Martin in the man steering the ship down on the south coast. Martin has implemented a clear playing structure and encourages his team to play possession-based football.
The 37-year-old is one of the youngest managers in the EFL and has a record of eight victories, three draws and five defeats from his opening 16 games as boss at St Mary's Stadium.
One to remember
Hal Robson-Kanu's stunning strike secured three points at St Mary's on New Year's Eve in 2016.
The former Wales international rifled the ball into the top corner with his left foot from the edge of the penalty area to give the Baggies a 2-1 win against the Saints in the Premier League.
Ex-Albion man Shane Long gave the hosts the lead, only for Matty Phillips to equalise before the break.
Robson-Kanu's winner arrived just five minutes into the second-half, with Southampton defender Virgil van Dijk shown a red card towards the end of the encounter.
Supporters can watch Robson-Kanu's screamer below.
The last five
Albion 3-0 Southampton
April 12 2021, Premier League
Southampton 2-0 Albion
October 4 2020, Premier League
Albion 1-2 Southampton
February 17 2018, Emirates FA Cup
Albion 2-3 Southampton
February 3 2018, Premier League
Southampton 1-0 Albion
October 21 2017, Premier League
Did you know?
Saturday's clash with Saints will be the first fixture in the Championship between these two teams in more than 15 years.
The last time Albion played Southampton in the second tier was in April 2008 at The Hawthorns on a night where Chris Brunt's strike in front of the Brummie Road End effectively sealed promotion to the Premier League.
Adam Lallana had earlier given the away side the lead, but Brunty's huge goal earned the Baggies the required point in B71.
There have been 15 fixtures since that night, with 14 of those coming in the Premier League and the other in the FA Cup. Albion have won five, drawn two and lost eight of the last 15 games against Southampton.
Tickets for Albion’s fixture at Southampton are on general sale until 1pm on Friday, November 10.
The Baggies have been given an allocation of 2,825.
Seats are priced £30 Adults, £25 Seniors (65+), £25 18-25s, £20 Under-18s and £15 Under-14s (who must be accompanied by an adult).
Supporters can purchase their tickets online, in person from the East Stand Ticket Office or by calling 0121 227 2227.
Coach travel is available for £25, departing Kidderminster at 9.15am, Stourbridge & Lye at 9:30am and The Hawthorns at 10.15am.