Albion are excited to welcome supporters back to The Hawthorns for Saturday’s Sky Bet Championship clash with Swansea City (ko 3pm).
There are plenty of activities to enjoy both before and after the contest.
The Fan Zone will open from midday until 2.45pm. Supporters of both clubs with a valid match ticket are welcome to attend for free.
A wide range of entertainment will be on offer in the Fan Zone including opportunities to grab the perfect selfie with mascots Baggie Bird and Boiler Man, face painters on site from Cheeky Gorgeous and fun inflatable challenges put on by the Albion Foundation and West Midlands Inflatables.
There’s live football to watch on the big screen. Leicester City take on Sheffield United at King Power Stadium in the second tier, with that particular battle beginning at 12.30pm. Tom from West Brom, meanwhile, will be providing the live music in the Fan Zone this weekend.
Fans can take advantage of plenty of food and drink options and purchase Baggies merchandise – including all three 2025/26 replica kits - at the retail wardrobes.
The club shop will be open from 9am until kick-off, before reopening after the final whistle for a further 30 minutes. Supporters can make the most of 20% off full-price products in the club shop, Albion Alcove and concourse units. This offer, however, is not applicable in the Fan Zone.
Official Club Partner BarberBoss are taking over the Fan Zone and the post-match bar! A magician will be accompanied by two BarberBoss mascots who will be handing out gifts and BarberBoss merchandise to supporters in the Fan Zone.
There will also be a lucky seats competition at the half-time interval. A raffle will take place and be shown live on the big screen, with five lucky winners receiving a five-in-one razor set which will be available to collect from the post-match bar.
After the showdown with the Swans, eight fortunate fans will be treated to a free trim, courtesy of BarberBoss, by one of four specially-selected barbers with an impressive social media presence. There will also be live music on offer in the post-match bar, a selfie pod and a spin-the-wheel prize station where BarberBoss will be handing out 125 prizes to celebrate the 125th anniversary of The Hawthorns.
Supporters with a valid match ticket from all stands are invited to visit the bar which is situated in the middle of the East Stand and can be accessed via gate 12. New TVs and lighting have been installed this season, with benches and tables also in place.
Live football will be shown on the screens – the Premier League encounter between Everton and Newcastle United at Hill Dickinson Stadium (ko 5.30pm). Feeling peckish after 90 minutes of cheering on the Baggies? Discounted food will be available while stocks last.
The post-match bar will open immediately following the final whistle and will remain open until the conclusion of the 5.30pm game. It will be open for all weekend lunchtime or afternoon kick-offs, but will not operate after night games.
Travel
Transport for West Midlands have advised that waiting times have been extended on services to allow fans more time to board at the station. Queuing systems will be in place for home and away supporters.
Please plan ahead and allow more time if your journey is impacted by the road works.
To help plan your journey by public transport please visit: How to get to West Bromwich Albion Football Ground.
Stay informed with our latest updates on public transport by following @transportforwm on X and Meta.
And for real time traffic updates follow @wmroads on X.