West Bromwich Albion are proud to reveal their third and final kit for the 2026/27 campaign.
The concluding piece of this season’s collection sees a fresh shade of blue added to a line-up which already includes the famous navy-blue-and-white home stripes and the red, black and white away kit.
The shirt, designed by the club and its Technical Partner Macron, features ‘A’ for Albion outlines and the club’s Primary Partner, Ideal Heating, on the front.
Supporters will immediately get the opportunity to see the Baggies in action in their new threads, with James Morrison’s men donning the third kit against Middlesbrough at the Riverside Stadium on Saturday lunchtime in the Sky Bet Championship (ko 12.30pm).
Third shirts are priced £59.99 adults and £39.99 juniors, with shorts priced £29.99 adults and £24.99 juniors, while socks are available from £16.99 adults and £14.99 juniors. Long sleeve adult shirts are priced £64.99. All infant and baby kits are available from £39.99.
Supporters can place orders online here.
Personalisation costs £15, while Sky Bet Championship badges can be added for £5 on both adult and junior shirts.
Both the club shop and the Albion Alcove will be open from 9am – 5pm on Friday.
BarberBoss continues to be an important partner with the club, and this season fans will see their logo on the sleeve of adult and junior long and short shirts. Our new partner DPD will also feature on the back of the shirt and can be added to replica shirts at no extra cost online and in store.
