Club News

Your Team. Your Legacy. Kids for a Quid season tickets back for 2023/24

Season tickets 2023/24

West Bromwich Albion has reaffirmed its commitment to the next generation of Baggies supporters by announcing a 2023/24 season-ticket price freeze for all aged 25 and under.

The Your Team. Your Legacy campaign will see under-17s again benefit from Kids for a Quid season tickets in all four stands at The Hawthorns, as the club continues its strategy to recruit and retain young fans. 

Season tickets, which are available to buy now, are priced just £23 for under-17s, and £99 for 17-19s, while supporters aged 20-25 can secure their seats from £199.

Adult season tickets are available from £349, with seniors priced from £289 and adult disabled season tickets – which include a free ticket for a personal assistant – starting at £170. 

The Baggies’ pricing continues to offer some of the best value for money in English football, with no other club in the top four divisions currently offering Kids for a Quid season tickets to under-17s in all home areas. 

Season tickets are on sale now to all supporters and 2022/23 season ticket holders will have their existing seats reserved until 3pm on Friday, June 30, with sales then paused for seat relocations, before returning to sale at 10am on Thursday, July 6. 

The club’s online ticketing website,, remains the cheapest place to purchase season tickets. Supporters will require access to their My Albion Single Sign On account to purchase online. Click here for further details.

Alternatively, supporters can purchase season tickets in person at the club’s East Stand Ticket Office or by calling 0121 227 2227. Click here for Ticket Office opening hours. Please note, season tickets purchased by calling or visiting the Ticket Office will be subject to a £10 additional charge for all categories for supporters aged 17 and over.

See below for a full season ticket price table for the 2023/24 season:

Price table


The club continues to work to keep prices as low as possible and has frozen prices for all aged 25 and under after a successful launch of its Next Generation campaign resulted in thousands of new, young recruits to The Hawthorns masses last season. 

Adult prices are slightly higher for the new season owing to unavoidable costs incurred by the club in relation to the ongoing rise in inflation. Albion recognise the impact the cost of living has had on all supporters and has limited the maximum increase to any season ticket price to £30. 

Price Categories

Price categories are for supporters who are in the following age category on 31st August 2023:

  • Under 17 - age 16 or under
  • 17-19 - age 17 to 19
  • 20-25 - age 20 to 25
  • Adult - age 26 to 64
  • 65+ - age 65 and over

Under-20 disabled season tickets will be charged at the cheaper age concession rather than the disabled rate.

Spread The Cost

Albion fans can spread the cost of their season ticket by taking out a loan with our partner V12 Retail Finance and repay by direct debit over 10 monthly payments.

Supporters who hold an existing Albion Mastercard can spread the cost of their 23/24 season ticket interest free over 9 months.

Click the button below to view full details on our spread the cost options for 23/24 season Tickets.

Spread The Cost

How To Buy

The cheapest and easiest place to purchase a 2023/24 season ticket is online at Supporters will require a My Albion Single Sign On account – that must be linked to their Customer ID - to renew. Supporters can renew on behalf of their friends and family providing they are linked to their My Albion account.

For details on setting up your My Albion Single Sign On account click here.

You can also buy direct from the Ticket Office during the opening hours of 10am to 3pm, Monday to Friday and 9am – 12pm on Saturdays or by calling 0121 227 2227.

Click To Buy Now

Season Ticket Holder Benefits

As well as securing your seat at every home league fixture during the regular 2023/24 season you will also receive:

  • Priority to purchase your seat for home cup matches
  • Priority to renew your season ticket for the following campaign
  • Priority to purchase home and away match tickets
  • Access to WBA TV+ with exclusive content at no additional cost
  • Live streams of all PL2 home league matches (subject to availability and where the club is permitted to stream)
  • Free admission to PL2 league matches played at The Hawthorns
  • 5% discount on non-sale items at the Stadium Megastore or

Away Memberships

Renewal of Away Memberships are available now until 3pm on Friday, June 30. (Price frozen at £50)

Any remaining memberships will be available on a general sale from Thursday, July 6.