Foundation staff mentoring a student in The Hawthorns Stands

The Albion Foundation are delighted to announce a new partnership with Advantage - a one-to-one wellbeing mentoring programme for 14–21-year-olds.

Foundation staff will deliver the Advantage programme to provide impactful mental health support for young people, by bringing together professional football club community organisations and the local NHS.

Working closely with Reflexions from the Black Country NHS Foundation Trust, this partnership is designed to help young people make the most out of their opportunities and provides a comfortable, informal space for mentoring support. 

Foundation staff mentoring a student at The Hawthorns
Foundation mentor Peaches Campbell with a student at The Hawthorns.


Erin Hicken, Albion Foundation Behaviour Change Manager, said: "We're really excited to partner up with Advantage and the NHS, to develop our mentoring support for 14-21-year-olds in the community.

"At The Foundation we currently mentor between 50 and 70 young people in a one-to-one environment every week and this collaboration will help extend the reach of our mentoring work and increase our wellbeing support in the local area."


Advantage Logo

Konrad Deckers Dowber, Managing Director at Advantage Mentoring, said “We’re delighted to bring The Albion Foundation on as a delivery partner in collaboration with other CCOs locally and The NHS across the Midlands.

"Black Country Healthcare have been amazing in their support for the programme, knowing the local needs and how perfectly placed the club is in supporting those in the community that might not usually gain mental health or emotional wellbeing support.”

For more information on our mentoring work at The Albion Foundation, please contact