New recruit Callum Robinson says he’s “really looking forward” to getting started at The Hawthorns and is eager to make a positive impact for Albion.
The 24-year-old attacker, who can play out wide or through the middle, has linked up with the Baggies on a loan deal from Sheffield United until the end of the campaign.
And the Republic of Ireland international is targeting goals, assists and victories during his stay with Slaven Bilic’s side.
He said: “I’m really looking forward to it, I think it’s a great opportunity for myself to get back playing regular football.
“The lads have been doing great so far this season, it’s going to be an exciting time hopefully and I can help towards that promotion push.
“The main thing is scoring goals, assisting and stuff like that. That’s what I enjoy doing.
“I like playing on the wing, I like playing up front. Anywhere in the attacking positions where I can affect the game and get into the right areas.”
“It would be nice to find my feet again, get some goals and assists and help the team get some wins.
“They (the recruitment team) have obviously seen what I can do in the Championship and know what I can bring, and obviously they like what I do and think I can help the boys.
“It was obviously really appealing for me to come here and I’m really excited.
“To have the backing of the manager here to come in during January and help him and the team get promoted, it just shows the belief and that they know what I can bring to the team.”
Robinson came through the ranks at Aston Villa before moving to Preston North End.
The forward is familiar with the local area and knows Albion No.1 Sam Johnstone from their time together at Deepdale.
“With loans you could end up anywhere, but it’s nice to be back in Birmingham. I’ve got a few friends and some family who live nearby, and I’m originally from Northampton which isn’t too far, so that’s going to be a big help.
“I spoke to Sam (Johnstone) about the interest from before, and he could only praise the place.
“He made the step from Manchester United to come here, and he said it’s an unbelievably good club with a good manager and good set of lads.
“It’ll be nice to play alongside him, I haven’t done so since our League One days at Preston.”