The Albion Foundation is to recruit a group of youngsters and provide them with the chance to play 11-a-side football for free - an experience that will be unfamiliar to most of the team.
Despite the Foundation coaches having a host of talented young footballers to pick from through Kicks, many will be unfamiliar with 11-a-side matches, but will have the chance to test their ability in a new team.
The new Kicks Player Development Centre bridges a pathway that could now potentially see a player go from receiving free football, into one of the Foundation's Post-16 programmes and from there, into Albion's Academy.
Paul Blagrove, The Foundation's Kicks Officer, is excited to see how the participants deal with playing 11-a-side football.
"It will improve them as footballers and improve their understanding of 11-a-side football," he said.
"It will give them a platform to try and develop in proper games. We're going to provide them with games on a monthly basis, which will be an opportunity that the majority haven't had before.
"A lot of them have come to Kicks and they have played street football and had a kick around, but they haven't played competitive football in a team.
Players will be selected from core Kicks sessions with some additional trial spaces been allocated for application. If you are in Year 10 or 11 and wish to book on, please click here.
To find our more about free football with our Kicks programme, please email email@example.com.