Head Coach Slaven Bilić has come out fighting as Albion bid to make a fresh start to their Sky Bet Championship challenge against Luton on Saturday.
The Hawthorns is heading for a sell-out hoping to see the Baggies get back to winning ways and in his exclusive Albion News column, Slav makes it clear he expects the players to respond.
“The players we have here proved they have the quality and the game to succeed in this division and we need it back and we need it back now,” says Slav.
One of his key figures steps into the star interview slot as we discover the one thing that has made Romaine Sawyers lose his cool.
There is also a special message from one of our fans. It all started with a tweet from long-time supporter Trevor Pritchard about why he loves to visit The Hawthorns and we’ve asked him to expand on that message.
Trevor’s words make for essential and heartening reading for all Albion fans.
A game on February 1 always gives us the chance to celebrate the debut of one Super Bob Taylor and he tells us in his own words what he remembers about his first day 28 – yes everyone, that’s 28 – years ago.
And fans chairman John Homer adds to the celebration by discussing the peoples’ champions down the years.
After his first goal for the Club last weekend, it’s Conor Townsend’s turn to get the front-cover treatment – Albion News (£3.50) available from all the regular outlets.