ROBERTO Di Matteo has called on the Albion fans to rally behind the team as they look to convert a promising position into automatic promotion.
The second-placed Baggies are now eight points clear of nearest rivals Nottingham Forest, with nine games remaining.
And, with back-to-back home games to follow against Preston on Saturday (ko 3pm) and Coventry on Wednesday (ko 7.45pm), he is calling on the supporters to create a cauldron of noise at The Hawthorns.
"Nothing has changed for us from last week," said Di Matteo.
"We're still chasing our target.
"We haven't achieved anything yet.
"We need to make sure we take advantage of our remaining home games.
"We've been under pressure all season and I would just like our supporters to get behind the team and support us whatever happens.
"We're going to have difficult games and periods of games where we'll be under pressure.
"We will need their support and for them to be positive and influence the team and players in a positive way."
The Baggies boss has spoken to his players about letting previous advantageous positions slip during the course of this season.
But he insists he will be not be asking them to do anything different during the run-in.
In terms of the gap to their rivals, only once in the Baggies' three automatic promotions to the Barclays Premier League were they slightly better off at the same stage of the season.
And none of those three Albion teams had amassed as many points after 37 games as the current crop on 72.
Gary Megson's class of 2003/04 finished as runners-up after being second on 70 points and 11 points clear of third-placed Sheffield United, who had a game in hand.
In 2001/02 Albion, then on 66 points, pulled off the seemingly impossible when they came from third place to overturn a ten-point gap to Wolves and pip them to automatic promotion.
And Tony Mowbray's 2007/08 champions were five points behind Stoke and Bristol City, with two games in hand in fourth place on 62 points.
"We have talked about being in previous good positions and addressed it," Di Matteo added.
"There's a lot of work behind that.
"I would just like for my team and all my players to be available.
"We always seem to get a number of injuries whenever we get in a good position - that obviously affects us.
"But it's better to be defending a lead than chasing.
"We just have to keep doing what we're doing.
"Every game we've approached we've tried to win and nothing's really changed."
